Content Writer
Pune
Job Location
1-3 Years
Experience
Graduate
Qualification
29 May, 2025
Job Posted On
Job Description
As a content writer, you will be in charge of creating long format and short format content for Heera including blogs, articles, social media posts, web pages etc. We will use this content to build our leads, publish marketing material and brand presence. It will be your responsibility to provide our audience with valuable information about our domain, products & solutions. You will own the content strategy and calendar and make sure we are publishing consistently. With our designers, you will create compelling stories and measure the success of your content with the help of our business development team.
Responsibilities
- Proficiency in writing all digital content and messaging such as web and microsites, email campaigns, blogs and articles, social media posts, education articles, customer success stories/case studies etc.
- Understand product and competitors and create compelling product messaging and case studies.
- Coming up with visual and copy ideas that align with the brand guidelines.
- Overseeing-writing-rewriting all sorts of copy that goes out, be it on social platforms like LinkedIn, website and apps.
- Coordinating with design and marketing teams will be a part of your daily routine.
- Defining the voice and branding of in-house IPs & partnership projects by brainstorming & working alongside the creative team.
- Setting up efficient deadlines, coordinating with internal teams will be a part of your daily routine.
Skills
- 1 to 3 years of experience in copy-writing or content writing in an agency or a startup or company, preferably in the digital/IT B2B or SaaS space.
- Should be comfortable writing and communicating effectively about technology.
- Some domain knowledge of B2B IT industry, ERP-like products or writing experience for CPG/FMCG industry will be a plus.
- Expertise in SEO writing and content management systems preferred.
- Time and project management skills, and ability to work on multiple projects at the same time.
- Excellent written and verbal communication skills.
- Sense of ownership and pride in your performance and its impact on a company’s success.